Question 1

What is a redirect chain?

Accepted Answer

A redirect chain occurs when there is more than one redirect between the initial requested URL and the final destination URL.

Question 2

How many redirect hops does Google follow?

Accepted Answer

Google usually follows up to 5 redirect hops before abandoning the crawl and flagging a redirect error.

Question 3

Do 301 redirects pass PageRank?

Accepted Answer

Yes, 301 redirects pass the vast majority of link equity, but direct links are always faster and safer.

HTTP Status & Redirect Chain Checker